Creative Blog- Creative Direction, Branding and Design Projects
after gaining some clients last year and zooming straight ahead into this creative freelance business, this month I decided to take some time to write me a thorough business plan, set myself some goals and decide what sort of projects I want to take on, going forward.
one of my main 3 goals (the other two are hushed for now) was to start a sustainable apparel brand. I wanted to have some kinda webshop from the offset, but for a while I was unsure of what direction I wanted to take it in.
so, Kind Maple was born.
Kind Maple is ever so kind.
however, she is also bold and not afraid to right the wrongs of this world.
the first product I'm going to produce is a strong, organic tote bag. all the products are going to be organic, eco friendly, vegan and made in the kindest way possible. I think the first range is going to consist of tote bags, tees and pins. from then on I'd like to focus on functional items such as reusable water bottles and coffee cups, before heading further down the fashion route.
all items will have a super cute yet bold design to bridge the gap between quirky fashion brands and ethical shopping.
the Kind Maple instagram page will be full of tips on how to cut down waste, start composting, eat more plant based whole foods, as well as product updates and designs. COME JOIN US WON'T YOU
I'm currently working on finding some manufacturers (finding ones that are vegan and eco friendly is apparently VERY difficult) and hopefully soon the first Kind Maple tote bag will make its way over to my Etsy shop.
that's all for now, more updates sooon!
#sustainability #ecofriendly #ethicalfashion #ecofashion #ethicalshopping #bekind #bebold #kindmaple #kindmapleapparel
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